Hello.
My name is Michelle Villagracia and I’m a Toronto-based producer who has been in the media game for over 20 years. In those 20 years, I’ve seen the evolution of social media, streaming VOD and A.I. and have experimented with various forms of interactive storytelling from editorial packages and websites to video content and immersive livestreams and Q&As.
I also pride myself in developing project documentations and templates to streamline the planning process and production of websites and content packages. This includes scope docs, post-mortem reports and content and marketing plans.
Though I occasionally write lifestyle and culture articles for CBC Life, I enjoy creative writing in my spare time, having self-published a kids book called Rice On My Socks.
I will also never pass up a chance to talk about my cat and D&D characters, or share a new recipe I discovered.
Career Highlights
- Won GOLD for a 2025 Digital Publishing Award (Innovation in Digital Storytelling) for CBC Arts: Think Like An Artist.
- Coordinated and collaborated with City of Toronto to create a Think Like An Artist: Nuit Blanche Toronto edition that was featured on-site at the Nuit Blanche Hub for Nuit Blanche Toronto 2024.
- Nominated for a 2023 Digital Publishing Award (Best Digital Editorial Package) for CBC Arts: 22 Artists Who Salvaged 2022.
- Graduated from CBC’s Developing Emerging Leaders program in 2020, a nine-month national program that’s designed to specifically address the needs and support the development of talented staff who are also members of underrepresented groups (racialized people, Indigenous Peoples and people with disabilities).
- Was the digital lead responsible for creating content and growing the online audiences for a number of hit Canadian scripted series including Workin’ Moms, Kim’s Convenience and Anne with an E.
- Helped launch BravoGo in 2013, Bell Media’s first VOD streaming service.
Michelle Villagracia | Digital Producer 